Welcome to Pacific Magazines

We Create Magazines People Love
Pacific Magazines is a dominant force in Australian magazine publishing.

Pacific Magazines dominates the key publishing categories it operates in and publishes more than one in four magazines sold in Australia - including two of the three biggest selling weekly titles: New Idea and that's life!. Pacific Magazines is now reaching 35 per cent of all Australians (aged 14+) every month. The company's portfolio of titles also reaches 51 per cent of all women and 19 per cent of all men every month. This enhances our ability to reach all Australians, extend our brand and content, and create integrated marketing solutions for advertisers.

Latest News
  • 18 October 2016
    Pacific Magazines today announced changes to its commercial team, designed to position the business at the forefront of sales strategy and client delivery.
  • 26 September 2016
    Seven West Media, one of Australia’s leading integrated media and content creation companies, today confirmed the appointment of Gereurd Roberts as CEO of Pacific Magazines. Mr Roberts will report to Tim Worner, CEO and Managing Director of Seven West Media
  • 6 September 2016
    This week Home Beautiful unveiled its 2017 Style Forecast – the definitive guide to the five big trends set to redefine Australian interiors over the next 12 months.
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New Idea
New Idea

At New Idea we are passionately devoted to producing a weekly magazine that meets the needs and interests of women in Australia. Our readers  expect ...

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Amanda Connors – Marketing Director, Priceline

Priceline and Pacific Magazines have a history of developing immensely successful campaigns in partnership – often around insights-driven initiatives. In this case, Priceline wanted to make themselves as famous for Health as they are for Beauty. The result was an integrated concept called ‘Know Your Health Age’ that provided the mechanism for consumers to examine the current state of their health via an online survey designed to drive foot traffic into Priceline Pharmacies for free Health Checks. Leveraging the dominant power of Pacific’s Health Brands and other magazine assets and extending the activation through SWM’s TV and Online assets, this campaign met and exceeded every KPI including a significant uplift in sales for Priceline. This magazine-led initiative once again proves the true power of Seven West Media’s integrated market approach.

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Magazine Publishers of Australia
Magazine Publishers of Australia

The Association of Magazine Publishers of Australia (MPA) represents Australian publishers of consumer, cover-priced and nationally distributed magazines.